Introduction:
Unlike the oîd model, the new management model is customer driven. The companies we will introduce make it their business to get and stay close to their customers.
Customer Requirements:
THEME 1
The first theme is that management should focus on creating and delivering the best net value to the customer, not maximizing stock price, return on investment, or shareholder equity—the typical measures of corporate per-formance.
THEME 2
The second majör theme is that managers must design and con-tinuously improve organizational alliances and consensus thinking that will. cut horizontally across vertical organızational struchıres; integrate corporate functions such as engineering, manufacturing, and finance; and foster teamwork.
(1) biggest money makers and losers,
(2) biggest sales increases and decreases, and
(3) best and worst investments.